An entrepreneur is a person who converts an opportunity into a workable and marketable concept. They apply their time, money, skills and effort to the process of getting their product or service into the marketplace. Entrepreneurs come in all ages and from various backgrounds – all types of people can learn to start up a business.
Entrepreneurs are doers and thinkers – they like action, but they are also very methodical.
Motivation determines the level of effort that you and others will put into achieving the goal of commercialising an idea. It is concerned with how hard a person is willing to try. Importantly, motivation is about the quality as well as quantity of the effort.
Successful entrepreneurs are shown to be moderate risk-takers who don’t leave things to chance. They have a great desire to succeed, to solve problems put in front of them, and to have total control of the work they do.